Care Guide

Clothes gain character with wear, movement, and repetition.

Care preserves the integrity of fabric, tailoring, and construction over time, allowing a wardrobe to accumulate familiarity, memory, and permanence through years of continued use.

Freya Coat in Cashmere, Black - Veronica De Piante

Outerwear

  • Use hangers that support coat shoulders and weight.
  • Avoid compressed storage.
  • Brush regularly with a natural-bristle garment brush to preserve texture. 
  • Allow heavy outerwear to air between wears.
  • Dry clean only if necessary to preserve the piece.

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Cashmere and Knitwear

  • Store knitwear folded flat to preserve its shape.
  • Air regularly between wears before storing.
  • Store with cedar during warmer months.
  • Remove pilling gently with a cashmere comb.
  • Hand-wash or dry-clean according to instructions.

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Daphne Shirt in Silk, Olive - Veronica De Piante

Silk

  • Store away from sunlight to preserve color.
  • Allow storage space to avoid creases and marks.
  • Steam from a distance - don’t apply direct heat.
  • Avoid contact with jewelry and sharp objects.
  • Follow garment instructions when cleaning.

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Sebastian Jacket in Silk, Black - Veronica De Piante

Tailoring

  • Hang on broad hangers to preserve line and drape.
  • Brush lightly with a natural-bristle garment brush to remove dust and city residue.
  • Allow rest between wears to maintain structure.
  • Steam lightly instead of pressing directly.
  • Dry-clean sparingly and follow cleaning instructions.

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Black Ginevra vest by Veronica De Piante, showcasing a stylish sleeveless top with a fitted design and textured fabric.

Delicate and Embellished Pieces

  • Store separately to avoid abrasion and pulling.
  • Use garment bags for long-term storage.
  • Allow space between garments inside the wardrobe.
  • Avoid direct contact with jewelry and accessories.
  • Follow garment instructions when cleaning.

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Footwear

  • Store your shoes with shoe trees to maintain shape.
  • Rotate shoes regularly between wears.
  • Condition leather periodically to preserve it.
  • Avoid prolonged exposure to water and direct heat.

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Blue Charlotte Trench coat in denim by Veronica De Piante, displayed on a hanger against a neutral background.

Denim

  • Wash denim sparingly to maintain color and shape.
  • Air between wears whenever possible.
  • Avoid excessive heat during washing and drying.
  • Fold rather than hang during long-term storage.
  • Fading develops character over time.

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Visit Us

Discover the collection in our Madison Avenue boutique, where our team will prepare edits for your gift list and help you select your looks for the season.



Veronica de Piante New York Boutique,
833 Madison Avenue
New York, 10021

Email: store@veronicadepiante.com


Phone: +1 (646) 360 2554

Book an Appointment